Myleene Klass, seen her modelling the baby sling from her Baby K range at Mothercare, has signed a new deal with the firm to expand the range
A source close to negotiations said: ‘The Baby K clothing line has been very popular and sold well.
‘Myleene’s contract was due to expire next year and Mothercare have made an offer to extend that for a further two years.’
It is understood Miss Klass, who has a two year-old daughter Ava with partner Graham Quinn, will finalise her new deal early next year.
The classical musician shows off some of the baby clothes in the collection
After years of financial woes, Mothercare reported a 6 per cent jump in sales a 12.4 per cent rise in pre-taxes profits to £723.6million this spring.
It is understood the contract with the baby goods retailer is worth around £500,000 and her products will be licensed to 1,014 stores to 51 countries worldwide .. >> Continue Reading
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