They make an unlikely duo, but Cyndi Lauper and Tavi Gevinson together star in Uniqlo’s new spring/summer ad campaign.
Staying true to their real-life styles, the pop star and fashion editor put their own spins on the bright prints, preppy shirts and bold pants from the Japanese retailer’s new collection.
Ms Gevinson’s star continues to rise, the fashion blogger and magazine maven having first made headlines at the tender age of 12 when her style-savvy insight caught the attention of glossy magazines and designers around the world.
Pretty in pink: Tavi Gevinson and Cyndi Lauper star in Uniqlo’s new campaign. Ms Gevinson, 15, is a fashion editor having been discovered blogging aged just 12
Now 15, the Oak Park, Illinois, girl delivers her carefully-crafted brand of geek chic to the label, while Ms Lauper lends her undeniable rock and roll credibility to the new Orla Kiely collaborative range.
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Eighties rock and roll great Ms Lauper, energetic and eccentric as ever, is photographed mid-wild dance move, her peroxide locks flicking around her raised arms.
The 58-year-old New York native is no stranger to the spotlight but is less familiar modeling for a clothing label than she is on a stage with a mike and guitar in tow.